As a group we have decided to analyse the websites of the soaps we have been researching, including; Hollyoaks, Emmerdale, Home & Away, and Corination Street. This research, we believe, will help us decide what is acceptable of a conventional soap website and what we will include in our own. Colour schemes, features and amounts of pictures and text were taken into consideration throughout our research.
http://www.channel4.com/entertainment/tv/microsites/H/hollyoaks
The official Hollyoaks website is situated on the Channel 4 website. With 4OD now in place fans can watch Hollyoaks online at whatever time they want as well as get gossip,trailers and behing the scenes footage. It's features let you explore the characters and their backgrounds and see pictures in a gallery of upcoming episodes and previous episodes. After every aired episode the website is updates regularly, featuring new pictures and gossip everyday.
The site also links Hollyoaks related news to the website, such as Ricky Whittle (Calvin Valentine) competing in 'Strictly Come Dancing' being posted on the Hollyoaks website.
http://www.channel4.com/entertainment/tv/microsites/H/hollyoaks/news
Games and quizes can be played interactively online to add a bit of fun and see how well you know Hollyoaks.
Hollyoaks is to push the boundaries of cross-platform content by launching an online show that will also appear in the TV soap. Producer Lime Pictures and its digital arm, Conker Media, are developing Runners, a show-within-a-show that it plans to air daily on the teen soap's website.In Hollyoaks, characters will be seen talking about comedy-drama Runners and watching it on TV. The show is set among students working as runners in showbusiness and the fashion industry. It will be filmed in London close to transmission and will include sequences shot at events such as the Brit Awards.As well as brief clips of Runners appearing in the soap, Hollyoaks fans will be able to watch a full three-minute online episode each weekday for the 10-week initial run. Episodes are planned to appear on C4's Hollyoaks website as well as on Bebo, MSN Messenger TV, Facebook and iTunes.
What my group has learned from researching websites is that the features we allow our audience to have is very important. We must make our theme match the personality of our audience and provide what they would need to acomplish their desired task. Research from all of these soaps' websites has allowed us to see what they have in common but what they offer individualy. Our aim is to cater to all the needs of our users by taking on board what we have found and put it into our own website.
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